This Privacy Policy explains in clear terms how pk345 collects, processes, stores, and protects the personal data of all registered players and platform visitors. We are committed to full transparency about how your information is used — and equally committed to keeping it safe from unauthorised access or misuse.
These six principles guide every data decision at pk345. They are not aspirational statements — they are operational commitments that shape how our systems and teams handle your information every day.
pk345 collects only the personal data that is strictly necessary for the specific purpose for which it is needed — account creation, identity verification, payment processing, or regulatory compliance. We do not gather data speculatively or beyond what is required.
pk345 does not sell, rent, lease, or otherwise commercially transfer your personal data to any third-party entity for marketing or commercial purposes. Your data belongs to you, and we treat it accordingly.
All data transmitted between your device and pk345's servers is encrypted using industry-standard 256-bit SSL/TLS protocols. Sensitive data including payment information and identity documents is stored in encrypted form at rest within pk345's infrastructure.
Data collected for one specific purpose — such as KYC verification — is not repurposed for unrelated uses without your explicit consent. pk345 maintains clear internal records of every data collection purpose and enforces those boundaries operationally.
Personal data is not held indefinitely. pk345 applies defined retention schedules to all categories of player data. Where data is no longer needed for its original purpose and no legal retention obligation applies, it is securely deleted from pk345's systems.
This Privacy Policy is written in plain, readable English so that Pakistani players can actually understand what they are agreeing to. We avoid deliberately obscure legal phrasing where everyday language communicates the same meaning with equal accuracy.
At pk345, we understand that handing over personal information to an online platform requires a meaningful level of trust — and that trust is not owed, it is earned. This Privacy Policy is designed to tell you exactly what information pk345 collects from you, why we collect it, how we use it, who we may share it with, how long we keep it, and what rights you have in relation to it.
This policy applies to all users of the pk345 platform, including registered account holders, unregistered visitors to the pk345 website, persons who interact with pk345 through customer support channels, and persons whose data pk345 receives from third-party sources in the course of KYC, fraud prevention, or payment processing operations.
Note for Pakistani Players: This policy is written in English, which is the governing language of the document. Where any translation is made available for reference, the English version takes precedence in the event of any inconsistency or ambiguity. If you have any questions about this policy that are not answered here, contact pk345 support via 24/7 live chat within your account.
1.1 This Privacy Policy ("Policy") is issued by pk345 ("pk345", "we", "us", "our") and governs the collection, processing, storage, and disclosure of personal data relating to users of the pk345 platform, accessible at pk345.lat and all associated subdomains, mobile-optimised interfaces, and application programming interfaces.
1.2 This Policy should be read in conjunction with the pk345 Terms and Conditions and Responsible Gaming Policy, both of which are published on the pk345 platform and incorporated by reference. By registering a pk345 account or by otherwise using the platform, you acknowledge that you have read, understood, and accepted this Policy in its current form.
1.3 This Policy does not apply to third-party websites, services, or platforms that may be linked from pk345 for informational purposes. pk345 is not responsible for the privacy practices of any third party, and we encourage you to review the privacy policies of any third-party service you access independently.
2.1 For the purposes of this Policy, the data controller responsible for your personal data is pk345, operating the platform at pk345.lat. As data controller, pk345 determines the purposes for which and the means by which your personal data is processed.
2.2 If you have any questions, concerns, or requests relating to this Policy or the processing of your personal data, you may contact the pk345 data protection team through the 24/7 live chat facility available within your account, or by email at the address displayed in the footer of this page. All data-related enquiries are handled by pk345's dedicated compliance and data protection function.
3.1 pk345 collects personal data from you in several ways: directly when you provide it during registration, KYC verification, or support interactions; automatically when you use the platform; and, in limited circumstances, from regulated third-party sources for identity verification and fraud prevention purposes.
3.2 The categories of personal data pk345 collects include, but are not limited to, the following:
| Data Category | Specific Data Points Collected |
|---|---|
| Identity Data | Full legal name, date of birth, CNIC / passport number, nationality, gender (where provided during KYC). |
| Contact Data | Pakistani mobile number, email address, and any correspondence submitted through support channels. |
| Financial Data | Payment method details (JazzCash account, EasyPaisa number, bank account details, USDT wallet address), transaction amounts, and deposit / withdrawal history. |
| KYC Documents | CNIC images or scans, passport copies, selfie verification images, and proof-of-address documents where requested. |
| Technical Data | IP address, device type, operating system, browser type, session duration, and approximate geolocation derived from IP address. |
| Usage Data | Games played, bets placed, wager amounts, session history, game preferences, and bonus activity records. |
| Communications Data | Records of live chat interactions, support ticket history, and any written correspondence you send to pk345. |
3.3 pk345 does not knowingly collect sensitive personal data beyond what is strictly necessary for KYC compliance purposes (specifically, CNIC or passport information required to verify identity and age eligibility). We do not collect or process biometric data beyond standard selfie verification where required by our KYC process.
4.1 pk345 uses the personal data it collects for the following purposes:
Marketing Communications: You may opt out of marketing communications at any time by updating your communication preferences within your pk345 account settings. Opting out of marketing will not affect service communications that are necessary for the operation of your account.
5.1 pk345 processes your personal data on the following legal bases, which vary depending on the specific processing activity concerned:
Processing required to create and manage your pk345 account, process deposits and withdrawals, deliver games and services, and operate the platform in accordance with our Terms and Conditions. Without this processing, pk345 cannot provide the platform to you.
Processing required to comply with applicable legal and regulatory requirements, including KYC verification, AML monitoring, record-keeping obligations, and responses to lawful law enforcement requests or court orders.
Processing conducted in pursuit of pk345's legitimate business interests where those interests are not overridden by your privacy rights — including fraud detection, platform security, product analytics, and improvement of the platform experience.
Where pk345 processes your data on the basis of consent — primarily for marketing communications — you have the right to withdraw that consent at any time, and doing so will not affect the lawfulness of processing carried out before your withdrawal.
6.1 pk345 does not sell, rent, or commercially transfer your personal data to third parties for their own marketing or commercial purposes. Period.
6.2 pk345 may share your personal data with third parties in the following limited and specific circumstances:
6.2 All third parties with whom pk345 shares your personal data are required to handle that data securely, to use it only for the specific authorised purpose, and to maintain appropriate technical and organisational data protection measures. pk345 does not permit its data processors to sub-process your data without prior authorisation.
7.1 pk345 uses cookies and similar tracking technologies on its platform to provide a functional and personalised user experience, to support security features, and to gather analytics data about platform usage. A cookie is a small text file placed on your device by the platform's server when you visit.
7.2 The categories of cookies used by pk345 are as follows:
7.3 You can manage cookie preferences through your browser settings. Note that disabling essential cookies will affect your ability to use the platform normally, including maintaining your logged-in session. pk345 does not use third-party advertising cookies that track your activity across external websites for commercial profiling purposes.
8.1 pk345 retains your personal data for as long as is necessary to fulfil the purpose for which it was collected, to comply with applicable legal and regulatory retention obligations, and to defend pk345's legal position in the event of a dispute.
8.2 The following general retention periods apply to the main categories of personal data held by pk345:
| Data Category | Retention Period |
|---|---|
| Account & Identity Data | Duration of account relationship plus 5 years after account closure, subject to applicable regulatory requirements. |
| KYC / Verification Documents | 5 years from the date of verification or account closure, whichever is later, in accordance with standard AML record-keeping requirements. |
| Financial Transaction Records | 5 years from the date of the transaction, in accordance with applicable financial record-keeping standards. |
| Customer Support Records | 3 years from the date of the support interaction, or longer where the matter relates to an ongoing investigation or dispute. |
| Technical & Usage Logs | Up to 13 months from collection, unless retained longer for a specific fraud investigation or legal proceeding. |
| Marketing Consent Records | Until consent is withdrawn, plus 3 years from the date of withdrawal to demonstrate compliance. |
8.3 After the applicable retention period expires and no other lawful basis for retention exists, pk345 will securely delete or anonymise your personal data in accordance with its internal data lifecycle management procedures.
9.1 pk345 implements a multi-layered set of technical, physical, and organisational security measures designed to protect your personal data against unauthorised access, loss, destruction, alteration, or disclosure. These measures include but are not limited to the following:
9.2 While pk345 maintains rigorous security standards, no system is entirely immune to every conceivable threat. In the event of a data security incident that is likely to result in a risk to your rights and freedoms, pk345 will notify affected players and applicable regulatory bodies in accordance with our incident response procedures and applicable notification requirements.
Your Role in Account Security: You play an important part in protecting your own data. Keeping your pk345 login credentials confidential, enabling OTP two-factor authentication, logging out after sessions on shared devices, and notifying pk345 immediately if you suspect unauthorised access all materially reduce the risk of your account data being compromised.
10.1 As a pk345 player, you have a number of rights in relation to your personal data. These rights are described below. To exercise any of these rights, contact pk345 through the live chat support facility available within your account or by email to the address shown in the platform footer.
10.2 pk345 will respond to all properly submitted data rights requests within a reasonable timeframe, and in any event within the period required by applicable standards. There is no charge for exercising your data rights, though pk345 reserves the right to charge a reasonable fee or decline to respond where requests are manifestly unfounded or excessive.
You have the right to request a copy of the personal data pk345 holds about you and to receive information about how it is being processed.
If any personal data pk345 holds about you is inaccurate or incomplete, you have the right to request that it be corrected or completed without undue delay.
In certain circumstances, you have the right to request deletion of your personal data. This right is subject to pk345's legal retention obligations and cannot override requirements to retain data under applicable law.
You may request that pk345 restrict its processing of your personal data in certain circumstances — for example, while a challenge to the accuracy of the data is being resolved.
Where processing is based on your consent or on a contract with you and is carried out by automated means, you may request that pk345 provides your data in a structured, machine-readable format.
You have the right to object to processing based on legitimate interests, including direct marketing. Where you object to marketing, pk345 will stop sending marketing communications immediately.
11.1 With your consent, pk345 may send you marketing communications about new games, promotions, bonuses, seasonal offers, PSL cricket betting markets, and other platform features. These communications may be delivered via SMS to your registered Pakistani mobile number, email to your registered address, or through in-platform notifications.
11.2 You may opt out of marketing communications at any time by updating your notification preferences in your pk345 account settings. You may also unsubscribe directly via the opt-out link included in any marketing email you receive from pk345.
11.3 Opting out of marketing communications will not affect your receipt of essential service communications — including transaction confirmations, security alerts, KYC requests, account status updates, and notifications about changes to pk345's policies. These service communications are sent on the basis of contractual necessity and cannot be opted out of while your account remains active.
Opt-Out Process: To stop receiving pk345 marketing communications, log in to your account, navigate to your account settings, and update your communication preferences. Alternatively, click the unsubscribe link in any marketing email or contact pk345 live chat support and request removal from the marketing list. Your opt-out will be actioned within 48 hours.
12.1 pk345 may update this Privacy Policy from time to time to reflect changes in the platform's operations, applicable legal or regulatory requirements, or industry best practices. The "Last Updated" date at the top of this document indicates the date of the most recent revision.
12.2 Where changes to this Policy are material — meaning they significantly affect how we process your personal data or affect your rights — pk345 will notify registered account holders in advance of the changes taking effect, via in-platform notification or by email to your registered address, where reasonably practicable.
12.3 Your continued use of the pk345 platform following the effective date of any updated Privacy Policy constitutes your acknowledgement of the updated terms. If you do not agree with a material change to this Policy, you should cease using pk345 and may request account closure through the live chat support team.
12.4 All historical versions of this Privacy Policy are retained internally by pk345 for compliance record-keeping purposes and are available upon request to any player who wishes to review the version of the Policy that was in effect at a specific point during their account history.
Contact & Data Requests: For all privacy-related enquiries, data access requests, rectification requests, erasure requests, or complaints, contact the pk345 data protection team via 24/7 live chat within your account. Email enquiries may also be directed to: [email protected]
Your privacy is taken seriously at pk345 — now get back to what you came for. Live casino, 500+ slots, PSL cricket betting, and instant PKR transactions are waiting inside your account.
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